Description
What’s Included?
Over 30 videos (and 15-hours of teaching) covering every topic you need to build a large and profitable cleaning business.
We tell you which key systems and processes you need to build, as well as teaching you (to expert level) which marketing and recruitment channels to focus on.
30+ in-depth video tutorials (and 15-hours of teaching) covering every topic you need to grow and succeed.
MODULE 1: DEFINING YOUR SERVICE & PRICING STRUCTURE
- Service & Location Targeting (43min)
- Understanding Market Demand (14min)
- Pricing For Profitability (34min)
MODULE 2: WEBSITE DESIGN & TRACKING
- Building Your Website & Getting Online (33min)
- Optimising Your Website For Conversions (21min)
- How To Best Track Your Website Performance (28min)
MODULE 3: CLIENT MARKETING STRATEGY
- Optimising Conversion From Lead To Booking (27min)
- Where To Find Your Target Clients (26min)
- Proven Marketing Channels (38min)
MODULE 4: GOOGLE ADS MASTERCLASS
- Framework & Concepts (27min)
- Campaign Set-Up (34min)
- LIVE Campaign Set-Up (51min)
- Launch & Ramp-Up (14min)
- Long-Term Optimisation (36min)
- LIVE Campaign Review (42min)
MODULE 5: SEARCH ENGINE OPTIMISATION (SEO) MASTERCLASS
- Getting Set-Up & Tracking (15min)
- Evaluating Competition (10min)
- Website Structure (10min)
- Optimising Page Content (18min)
- Content Strategy (15min)
- Backlink Building (23min)
- Google My Business (16min)
MODULE 6: CLEANER RECRUITMENT & MANAGEMENT
- Recruitment Channels & Job Posting (24min)
- Recruitment Funnel (41min)
- Job Offer & Onboarding (14min)
- Probation & Quality Control (20min)
MODULE 7: MY “2-HOUR WORK WEEK” MODEL
- Ramping Up Automation With Software (31min)
- Hiring & Onboarding Office Managers (36min)
- KPI Tracking & Goal Setting (37min)
- My 2-Hour Work Week (35min)
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